{"id":247402,"date":"2026-02-10T18:32:57","date_gmt":"2026-02-10T15:02:57","guid":{"rendered":"https:\/\/legion.tools\/resources\/blog\/?p=247402"},"modified":"2026-02-10T18:32:57","modified_gmt":"2026-02-10T15:02:57","slug":"__trashed","status":"publish","type":"post","link":"https:\/\/legion.tools\/resources\/blog\/__trashed\/","title":{"rendered":"\u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc \u0686\u06cc\u0633\u062a\u061f (\u0641\u0631\u0645\u0648\u0644 \u0645\u062d\u0627\u0633\u0628\u0647 + \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u0628\u0627\u0632\u06af\u0631\u062f\u0627\u0646\u062f\u0646 \u0645\u0634\u062a\u0631\u06cc)"},"content":{"rendered":"<p data-path-to-node=\"1\">\u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0627\u0645\u0631\u0648\u0632\u060c \u0628\u0627\u06cc\u062f \u0644\u0628\u0627\u0633 \u0634\u06a9\u0627\u0631 \u0631\u0627 \u0627\u0632 \u062a\u0646\u062a\u0627\u0646 \u062f\u0631\u0628\u06cc\u0627\u0648\u0631\u06cc\u062f \u0648 \u0644\u0628\u0627\u0633 \u0628\u0627\u063a\u0628\u0627\u0646\u06cc \u0628\u0647 \u062a\u0646 \u06a9\u0646\u06cc\u062f!<\/p>\n<p data-path-to-node=\"1\">\u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0633\u0646\u062a\u06cc\u060c \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627 \u0628\u06cc\u0634\u062a\u0631 \u067e\u0648\u0644\u0634\u0627\u0646 \u0631\u0627 \u0635\u0631\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0648 \u062c\u0630\u0628 \u0645\u0634\u062a\u0631\u06cc \u062c\u062f\u06cc\u062f \u0645\u06cc\u200c\u06a9\u0631\u062f\u0646\u062f\u061b \u0627\u0645\u0627 \u0628\u0627 \u0628\u0627\u0644\u0627 \u0631\u0641\u062a\u0646 \u0647\u0632\u06cc\u0646\u0647 \u062c\u0630\u0628 \u0645\u0634\u062a\u0631\u06cc (CAC) \u062f\u06cc\u06af\u0631 \u0627\u06cc\u0646 \u06a9\u0627\u0631 \u0627\u0635\u0644\u0627\u064b \u0628\u0647\u200c\u0635\u0631\u0641\u0647 \u0646\u06cc\u0633\u062a.<\/p>\n<p data-path-to-node=\"1\">\u2b50 \u0628\u0647\u200c\u062c\u0627\u06cc\u0634\u060c \u0628\u0627\u06cc\u062f \u0631\u0648\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc (CRR) \u0648\u0642\u062a \u0628\u06af\u0630\u0627\u0631\u06cc\u062f\u061b \u062a\u06a9\u0646\u06cc\u06a9\u200c\u0647\u0627\u06cc <a href=\"https:\/\/legion.tools\/resources\/blog\/retention-marketing\">\u0631\u06cc\u062a\u0646\u0634\u0646 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af<\/a>\u060c <a href=\"https:\/\/legion.tools\/resources\/blog\/referral-marketing-definition-advices-and-examples\/\">\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u0631\u062c\u0627\u0639\u06cc<\/a> \u0648 <a href=\"https:\/\/legion.tools\/resources\/blog\/what-is-customer-loyalty\">\u0627\u0641\u0632\u0627\u06cc\u0634 \u0648\u0641\u0627\u062f\u0627\u0631\u06cc \u0645\u0634\u062a\u0631\u06cc<\/a> \u06a9\u0647 \u0642\u0628\u0644\u0627\u064b \u062f\u0631 \u0644\u0698\u06cc\u0648\u0646 \u062f\u0631\u0628\u0627\u0631\u0647\u200c\u0634\u0627\u0646 \u0635\u062d\u0628\u062a \u06a9\u0631\u062f\u0647\u200c\u0627\u06cc\u0645\u060c \u062f\u0631 \u0627\u06cc\u0646 \u0645\u0633\u06cc\u0631 \u06a9\u0645\u06a9\u062a\u0627\u0646 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/p>\n<p data-path-to-node=\"1\">\u0627\u0645\u0631\u0648\u0632 \u0627\u0645\u0627 \u0642\u0631\u0627\u0631 \u0627\u0633\u062a \u062f\u0631\u0628\u0627\u0631\u0647\u0654 \u0627\u0639\u062f\u0627\u062f \u0648 \u0627\u0631\u0642\u0627\u0645 \u062d\u0631\u0641 \u0628\u0632\u0646\u06cc\u0645\u061b \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u0645 \u0628\u0628\u06cc\u0646\u06cc\u0645 \u0686\u0637\u0648\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f \u0645\u06cc\u0632\u0627\u0646 \u0645\u0648\u0641\u0642\u06cc\u062a \u062f\u0631 \u0628\u0627\u0632\u06af\u0631\u062f\u0627\u0646\u062f\u0646 \u0645\u0634\u062a\u0631\u06cc \u0648 \u062d\u0641\u0638 \u0627\u0648 \u0631\u0627 \u0627\u0646\u062f\u0627\u0632\u0647 \u06af\u0631\u0641\u062a\u061f \u0641\u0631\u0645\u0648\u0644 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc \u0686\u06cc\u0633\u062a\u061f \u0648 \u0627\u0632 \u0647\u0645\u0647 \u0645\u0647\u0645\u200c\u062a\u0631\u060c \u0627\u06af\u0631 \u0627\u06cc\u0646 \u0646\u0631\u062e \u067e\u0627\u06cc\u06cc\u0646 \u0628\u0648\u062f\u060c \u0628\u0627\u06cc\u062f \u0686\u06a9\u0627\u0631 \u06a9\u0646\u06cc\u0645\u061f<\/p>\n<h2 data-path-to-node=\"1\"><span class=\"ez-toc-section\" id=\"%D9%85%D9%86%D8%B8%D9%88%D8%B1_%D8%A7%D8%B2_%D9%86%D8%B1%D8%AE_%D8%A8%D8%A7%D8%B2%DA%AF%D8%B4%D8%AA_%D9%85%D8%B4%D8%AA%D8%B1%DB%8C_CRR_%DA%86%DB%8C%D8%B3%D8%AA%D8%9F\"><\/span>\u0645\u0646\u0638\u0648\u0631 \u0627\u0632 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc (CRR) \u0686\u06cc\u0633\u062a\u061f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"background-color: #fffff0;\">\u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u06cc\u0627 Customer Retention Rate\u060c \u0639\u062f\u062f\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0646\u0634\u0627\u0646 \u0645\u06cc\u200c\u062f\u0647\u062f \u0686\u0646\u062f \u062f\u0631\u0635\u062f \u0627\u0632 \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627\u06cc \u0634\u0645\u0627 \u067e\u0633 \u0627\u0632 \u06cc\u06a9\u200c\u0628\u0627\u0631 \u062e\u0631\u06cc\u062f\u060c \u062f\u0648\u0628\u0627\u0631\u0647 \u0628\u0631\u0645\u06cc\u200c\u06af\u0631\u062f\u0646\u062f \u0648 \u0645\u062c\u062f\u062f\u0627\u064b \u0628\u0627 \u0628\u0631\u0646\u062f \u0634\u0645\u0627 \u062a\u0639\u0627\u0645\u0644 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/span><\/p>\n<p>\u0627\u06af\u0631 \u062e\u06cc\u0644\u06cc \u0633\u0627\u062f\u0647 \u0628\u062e\u0648\u0627\u0647\u06cc\u0645 \u0642\u0636\u06cc\u0647 \u0631\u0627 \u0628\u0627\u0632 \u06a9\u0646\u06cc\u0645\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u0645 \u0628\u06af\u0648\u06cc\u06cc\u0645 \u06a9\u0647 \u0627\u06af\u0631 \u0627\u0632 \u06f1\u06f0\u06f0\u06f0 \u0645\u0634\u062a\u0631\u06cc\u060c \u06f1\u06f0\u06f0 \u0646\u0641\u0631\u0634\u0627\u0646 \u0628\u06cc\u0634\u062a\u0631 \u0627\u0632 \u06cc\u06a9\u0628\u0627\u0631 \u062e\u0631\u06cc\u062f \u06a9\u0646\u0646\u062f\u060c \u06cc\u0639\u0646\u06cc \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0634\u0645\u0627 \u06f1\u06f0\u200c\u062f\u0631\u0635\u062f \u0627\u0633\u062a.<\/p>\n<p>\u0627\u0645\u0627 \u062e\u0628 \u0642\u0636\u06cc\u0647 \u06a9\u0645\u06cc \u067e\u06cc\u0686\u06cc\u062f\u0647\u200c\u062a\u0631 \u0627\u0632 \u0627\u06cc\u0646 \u062d\u0631\u0641\u200c\u0647\u0627\u0633\u062a\u061b \u0686\u0648\u0646 \u0627\u06cc\u0646 \u0648\u0633\u0637 \u06cc\u06a9\u200c\u0633\u0631\u06cc \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627 \u0647\u0645 \u0628\u0631\u0627\u06cc \u0647\u0645\u06cc\u0634\u0647 \u0634\u0645\u0627 \u0631\u0627 \u062a\u0631\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f \u0648 \u06cc\u06a9\u200c\u0633\u0631\u06cc\u200c\u0647\u0627\u060c \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u0686\u0646\u062f\u06cc\u0646 \u0648 \u0686\u0646\u062f \u0628\u0627\u0631 \u0628\u0631\u06af\u0631\u062f\u0646\u062f. \u067e\u0633 \u0628\u0631\u0627\u06cc \u0645\u062d\u0627\u0633\u0628\u0647 \u0645\u06cc\u0632\u0627\u0646 \u0645\u0648\u0641\u0642\u06cc\u062a \u062f\u0631 \u062d\u0641\u0638 \u0645\u0634\u062a\u0631\u06cc\u060c \u0628\u0627\u06cc\u062f \u0641\u0631\u0645\u0648\u0644 \u062f\u0642\u06cc\u0642\u200c\u062a\u0631\u06cc \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%D9%81%D8%B1%D9%85%D9%88%D9%84_%D8%AF%D9%82%DB%8C%D9%82_%D9%85%D8%AD%D8%A7%D8%B3%D8%A8%D9%87_%D9%86%D8%B1%D8%AE_%D8%A8%D8%A7%D8%B2%DA%AF%D8%B4%D8%AA_%D9%85%D8%B4%D8%AA%D8%B1%DB%8C\"><\/span>\u0641\u0631\u0645\u0648\u0644 \u062f\u0642\u06cc\u0642 \u0645\u062d\u0627\u0633\u0628\u0647 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0628\u0631\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0631\u0627 \u062f\u0642\u06cc\u0642 \u0648 \u062f\u0631\u0633\u062a \u062d\u0633\u0627\u0628 \u06a9\u0646\u06cc\u062f\u060c \u0628\u0647 \u0633\u0647 \u0645\u0642\u062f\u0627\u0631 \u06a9\u0644\u06cc\u062f\u06cc \u0646\u06cc\u0627\u0632 \u062f\u0627\u0631\u06cc\u062f:<\/p>\n<ul>\n<li data-path-to-node=\"14,0,0\"><b data-path-to-node=\"14,0,0\" data-index-in-node=\"0\">E (End Customers):<\/b> \u062a\u0639\u062f\u0627\u062f \u06a9\u0644 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062f\u0631 \u067e\u0627\u06cc\u0627\u0646 \u0628\u0627\u0632\u0647 \u0632\u0645\u0627\u0646\u06cc (\u0645\u062b\u0644\u0627\u064b \u067e\u0627\u06cc\u0627\u0646 \u0645\u0627\u0647).<\/li>\n<li data-path-to-node=\"14,1,0\"><b data-path-to-node=\"14,1,0\" data-index-in-node=\"0\">N (New Customers):<\/b> \u062a\u0639\u062f\u0627\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062c\u062f\u06cc\u062f \u062c\u0630\u0628\u200c\u0634\u062f\u0647 \u062f\u0631 \u0647\u0645\u0627\u0646 \u0628\u0627\u0632\u0647 \u0632\u0645\u0627\u0646\u06cc.<\/li>\n<li data-path-to-node=\"14,2,0\"><b data-path-to-node=\"14,2,0\" data-index-in-node=\"0\">S (Start Customers):<\/b> \u062a\u0639\u062f\u0627\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062f\u0631 \u0627\u0628\u062a\u062f\u0627\u06cc \u0628\u0627\u0632\u0647 \u0632\u0645\u0627\u0646\u06cc.<\/li>\n<\/ul>\n<p>\u0628\u0631\u0627\u06cc \u0645\u062d\u0627\u0633\u0628\u0647\u0654 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a\u060c \u0627\u0632 \u0641\u0631\u0645\u0648\u0644 \u0632\u06cc\u0631 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f:<\/p>\n<p dir=\"ltr\"><span style=\"background-color: #fffff0;\">((E-N) \u00f7 S) \u00d7 \u06f1\u06f0\u06f0 = \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc<\/span><\/p>\n<p>\u06cc\u06a9 \u0645\u062b\u0627\u0644 \u0645\u06cc\u200c\u0632\u0646\u0645\u061b \u0641\u0631\u0636 \u06a9\u0646\u06cc\u062f \u00ab\u0645\u06cc\u0646\u0627\u00bb\u060c \u0645\u062f\u06cc\u0631 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u06cc\u06a9 \u0628\u0631\u0646\u062f \u067e\u0648\u0634\u0627\u06a9 \u0627\u0633\u062a \u0648 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u062f CRR \u0641\u0635\u0644 \u0632\u0645\u0633\u062a\u0627\u0646 \u0631\u0627 \u0645\u062d\u0627\u0633\u0628\u0647 \u06a9\u0646\u062f:<\/p>\n<ul>\n<li data-path-to-node=\"16,0,0\"><strong>\u062a\u0639\u062f\u0627\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0641\u0639\u0627\u0644 \u062f\u0631 \u0627\u0648\u0644 \u062f\u06cc\u200c\u0645\u0627\u0647 (S):<\/strong> \u06f5\u06f0\u06f0\u06f0 \u0646\u0641\u0631.<\/li>\n<li data-path-to-node=\"16,1,0\"><strong>\u062a\u0639\u062f\u0627\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0641\u0639\u0627\u0644 \u062f\u0631 \u067e\u0627\u06cc\u0627\u0646 \u0627\u0633\u0641\u0646\u062f\u0645\u0627\u0647 (E):<\/strong> \u06f5\u06f5\u06f0\u06f0 \u0646\u0641\u0631.<\/li>\n<li data-path-to-node=\"16,2,0\"><strong>\u062a\u0639\u062f\u0627\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062c\u062f\u06cc\u062f \u062c\u0630\u0628 \u0634\u062f\u0647 \u062f\u0631 \u0637\u0648\u0644 \u0632\u0645\u0633\u062a\u0627\u0646 (N):<\/strong> \u06f1\u06f2\u06f0\u06f0 \u0646\u0641\u0631.<\/li>\n<\/ul>\n<p data-path-to-node=\"17\">\u0645\u062d\u0627\u0633\u0628\u0647:<\/p>\n<ul>\n<li data-path-to-node=\"18,0,0\"><strong>\u062a\u0639\u062f\u0627\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062d\u0641\u0638 \u0634\u062f\u0647:<\/strong> \u06f4\u06f3\u06f0\u06f0 = \u06f1\u06f2\u06f0\u06f0 &#8211; \u06f5\u06f5\u06f0\u06f0<\/li>\n<li data-path-to-node=\"18,1,0\"><strong>\u0646\u0633\u0628\u062a \u0628\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0627\u0648\u0644\u06cc\u0647:<\/strong> <span class=\"math-inline\" data-math=\"4300 \/ 5000 = 0.86\" data-index-in-node=\"23\">\u06f0.\u06f8\u06f6 = \u06f5\u06f0\u06f0\u06f0 \u00f7 \u06f4\u06f3\u06f0\u06f0<\/span><\/li>\n<li data-path-to-node=\"18,2,0\"><strong>\u062f\u0631\u0635\u062f \u0628\u0627\u0632\u06af\u0634\u062a:<\/strong> \u06f8\u06f6\u066a = \u06f1\u06f0\u06f0 \u00d7 \u06f0.\u06f8\u06f6<\/li>\n<\/ul>\n<p data-path-to-node=\"19\"><span data-path-to-node=\"19,0\">\u0627\u06cc\u0646 \u06cc\u0639\u0646\u06cc \u06f1\u06f4\u066a \u0627\u0632 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0642\u062f\u06cc\u0645\u06cc \u062f\u0631 \u0637\u0648\u0644 \u0632\u0645\u0633\u062a\u0627\u0646 \u0631\u06cc\u0632\u0634 \u06a9\u0631\u062f\u0647\u200c\u0627\u0646\u062f \u0648 \u0627\u06af\u0631 \u0645\u06cc\u0646\u0627 \u0641\u0642\u0637 \u0628\u0647 \u0639\u062f\u062f \u06f5\u06f5\u06f0\u06f0 (\u0631\u0634\u062f \u06f1\u06f0 \u062f\u0631\u0635\u062f\u06cc \u06a9\u0644 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646) \u0646\u06af\u0627\u0647 \u0645\u06cc\u200c\u06a9\u0631\u062f\u060c \u0627\u0635\u0644\u0627\u064b \u0645\u062a\u0648\u062c\u0647 \u0627\u06cc\u0646 \u0645\u0648\u0636\u0648\u0639 \u0646\u0645\u06cc\u200c\u0634\u062f!\u00a0<\/span><\/p>\n<h2 data-path-to-node=\"19\"><span class=\"ez-toc-section\" id=\"%D9%86%D8%B1%D8%AE_%D8%A8%D8%A7%D8%B2%DA%AF%D8%B4%D8%AA_%D8%AE%D9%88%D8%A8_%D8%A8%D8%A7%DB%8C%D8%AF_%DA%86%D9%82%D8%AF%D8%B1_%D8%A8%D8%A7%D8%B4%D8%AF%D8%9F\"><\/span>\u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u062e\u0648\u0628 \u0628\u0627\u06cc\u062f \u0686\u0642\u062f\u0631 \u0628\u0627\u0634\u062f\u061f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0645\u0639\u0646\u0627\u06cc \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u062f\u0631 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0628\u0627 \u0647\u0645 \u0641\u0631\u0642 \u062f\u0627\u0631\u062f\u061b \u0645\u062b\u0644\u0627\u064b \u062f\u0631 \u0635\u0646\u0627\u06cc\u0639 \u0645\u0635\u0631\u0641\u06cc \u0645\u062b\u0644 \u0631\u0633\u062a\u0648\u0631\u0627\u0646 \u06cc\u0627 \u0644\u0628\u0627\u0633\u200c\u0641\u0631\u0648\u0634\u06cc\u060c \u062d\u0641\u0638 \u06a9\u0631\u062f\u0646 \u0645\u0634\u062a\u0631\u06cc \u06a9\u0645\u06cc \u0633\u062e\u062a\u200c\u062a\u0631 \u0627\u0633\u062a\u060c \u0686\u0648\u0646 \u062a\u0646\u0648\u0639 \u0628\u0627\u0644\u0627\u0633\u062a \u0648 \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627 \u0647\u0645 \u062f\u0648\u0633\u062a \u062f\u0627\u0631\u0646\u062f \u06af\u0632\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0631\u0627 \u0627\u0645\u062a\u062d\u0627\u0646 \u06a9\u0646\u0646\u062f.<\/p>\n<p data-path-to-node=\"21\"><span data-path-to-node=\"21,0\">\u0628\u0631 \u0627\u0633\u0627\u0633 <a href=\"https:\/\/userpilot.com\/blog\/average-customer-retention-rate\/\" rel=\"nofollow noopener\" target=\"_blank\">\u0622\u0645\u0627\u0631\u0647\u0627\u06cc \u0645\u0648\u062c\u0648\u062f \u062f\u0631 \u0633\u0627\u06cc\u062a Userpilot<\/a>\u060c \u0646\u0631\u062e \u0646\u06af\u0647\u062f\u0627\u0634\u062a \u0645\u0634\u062a\u0631\u06cc \u0628\u0647\u200c\u0634\u06a9\u0644 \u0646\u0631\u0645\u0627\u0644 \u062f\u0631 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc\u00a0<\/span><\/p>\n<table style=\"width: 98.9587%; border-color: #8000ff; background-color: #f9f5ff; border-style: dashed;\" border=\"2\" cellpadding=\"18\">\n<thead class=\"bg-subtler\">\n<tr>\n<th class=\"border-subtler p-sm break-normal border-b border-r text-left align-top\" style=\"width: 52.0154%;\">\u0635\u0646\u0639\u062a<\/th>\n<th class=\"border-subtler p-sm break-normal border-b border-r text-left align-top\" style=\"width: 82.1679%;\">\u0646\u0631\u062e \u0646\u06af\u0647\u062f\u0627\u0634\u062a \u0633\u0627\u0644\u0627\u0646\u0647 \u0646\u0631\u0645\u0627\u0644<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u0631\u0633\u0627\u0646\u0647 \u0648 \u0633\u0631\u06af\u0631\u0645\u06cc \/ \u0645\u062f\u06cc\u0627<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f8\u06f0\u2013\u06f8\u06f4\u066a<\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u062e\u062f\u0645\u0627\u062a \u062d\u0631\u0641\u0647\u200c\u0627\u06cc (\u0645\u0634\u0627\u0648\u0631\u0647\u060c \u0622\u0698\u0627\u0646\u0633\u200c\u0647\u0627)<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f8\u06f0\u2013\u06f8\u06f5\u066a<\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u0628\u06cc\u0645\u0647<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f8\u06f3\u2013\u06f8\u06f6\u066a<span class=\"inline-flex\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u062e\u0648\u062f\u0631\u0648 \u0648 \u062d\u0645\u0644\u200c\u0648\u0646\u0642\u0644<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f7\u06f6\u2013\u06f8\u06f3\u066a<span class=\"inline-flex\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u0628\u0627\u0646\u06a9\u062f\u0627\u0631\u06cc \u0648 \u062e\u062f\u0645\u0627\u062a \u0645\u0627\u0644\u06cc<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f7\u06f5\u2013\u06f7\u06f8\u066a<span class=\"inline-flex\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u0645\u062e\u0627\u0628\u0631\u0627\u062a<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f7\u06f8\u066a<span class=\"inline-flex\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">IT \u0648 \u0646\u0631\u0645\u200c\u0627\u0641\u0632\u0627\u0631 \/ SaaS<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f6\u06f8\u2013\u06f7\u06f7\u066a<span class=\"inline-flex\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u062e\u062f\u0645\u0627\u062a IT<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f8\u06f1\u066a<span class=\"inline-flex\" aria-label=\"Average Customer Retention Rate By Industry &amp; How to Improve ...\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u0633\u0644\u0627\u0645\u062a \u0648 \u062f\u0631\u0645\u0627\u0646<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f7\u06f7\u066a<span class=\"inline-flex\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u062a\u0648\u0644\u06cc\u062f \/ Manufacturing<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f6\u06f7\u066a<span class=\"inline-flex\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u062e\u062f\u0645\u0627\u062a \u0628\u0647 \u0645\u0635\u0631\u0641\u200c\u06a9\u0646\u0646\u062f\u0647<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f6\u06f7\u066a<span class=\"inline-flex\" aria-label=\"Average Customer Retention Rate By Industry &amp; How to Improve ...\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u0633\u0627\u062e\u062a\u200c\u0648\u0633\u0627\u0632 \u0648 \u0645\u0647\u0646\u062f\u0633\u06cc<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f8\u06f0\u066a<span class=\"inline-flex\" aria-label=\"Average Customer Retention Rate By Industry &amp; How to Improve ...\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u062e\u0631\u062f\u0647\u200c\u0641\u0631\u0648\u0634\u06cc \u0633\u0646\u062a\u06cc (\u0622\u0641\u0644\u0627\u06cc\u0646)<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f6\u06f0\u2013\u06f6\u06f3\u066a<span class=\"inline-flex\" aria-label=\"Average Customer Retention Rate By Industry &amp; How to Improve ...\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\">\u0647\u062a\u0644\u062f\u0627\u0631\u06cc\u060c \u0631\u0633\u062a\u0648\u0631\u0627\u0646\u060c \u0633\u0641\u0631<\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\">\u062d\u062f\u0648\u062f \u06f5\u06f5\u066a<span class=\"inline-flex\" data-state=\"closed\">\u200b<\/span><\/td>\n<\/tr>\n<tr>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 52.0154%;\"><strong>\u0645\u06cc\u0627\u0646\u06af\u06cc\u0646 \u06a9\u0644 \u0635\u0646\u0627\u06cc\u0639<\/strong><\/td>\n<td class=\"px-sm border-subtler min-w-[48px] break-normal border-b border-r\" style=\"width: 82.1679%;\"><strong>\u062d\u062f\u0648\u062f \u06f7\u06f0\u2013\u06f7\u06f5\u066a<span class=\"inline-flex\" data-state=\"closed\">\u200b<\/span><\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p data-path-to-node=\"23\"><span data-path-to-node=\"23,0\">\u2b50 \u0628\u0646\u0627\u0628\u0631\u0627\u06cc\u0646\u060c \u0627\u06af\u0631 \u062f\u0631 \u06a9\u0644 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627\u06cc\u062a\u0627\u0646 \u0646\u0632\u062f\u06cc\u06a9 \u0628\u0647 \u06f7\u06f0 \u062f\u0631\u0635\u062f \u06cc\u0627 \u0628\u06cc\u0634\u062a\u0631 \u0628\u0627\u0634\u062f\u060c \u06cc\u0639\u0646\u06cc \u0648\u0636\u0639\u06cc\u062a \u062e\u0648\u0628 \u0627\u0633\u062a.<\/span><\/p>\n<p data-path-to-node=\"23\"><span data-path-to-node=\"23,0\">\u0627\u0645\u0627 \u062f\u0631 \u0646\u0647\u0627\u06cc\u062a\u060c \u0628\u0627\u06cc\u062f \u0648\u0636\u0639\u06cc\u062a \u062e\u0648\u062f\u062a\u0627\u0646 \u0631\u0627 \u0637\u0628\u0642 \u0645\u06cc\u0627\u0646\u06af\u06cc\u0646 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc \u062d\u0648\u0632\u0647\u0654 \u0635\u0646\u0639\u062a\u062a\u0627\u0646 \u0642\u0636\u0627\u0648\u062a \u06a9\u0646\u06cc\u062f. \u0645\u062b\u0644\u0627\u064b \u0627\u06af\u0631 \u06cc\u06a9 \u0631\u0633\u062a\u0648\u0631\u0627\u0646\u060c \u0627\u0646\u062a\u0638\u0627\u0631 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u0634 \u0628\u0647\u200c\u0627\u0646\u062f\u0627\u0632\u0647\u200c\u0654 \u06cc\u06a9 \u0645\u0648\u0633\u0633\u0647\u0654 \u062e\u062f\u0645\u0627\u062a \u0628\u06cc\u0645\u0647 \u0628\u0627\u0634\u062f\u060c \u0642\u0637\u0639\u0627\u064b \u0627\u0632 \u062e\u0648\u062f\u0634 \u0646\u0627\u0627\u0645\u06cc\u062f \u0645\u06cc\u200c\u0634\u0648\u062f!\u00a0<\/span><\/p>\n<h2 data-path-to-node=\"23\"><span class=\"ez-toc-section\" id=\"%DA%86%D8%B7%D9%88%D8%B1_%D9%85%DB%8C%E2%80%8C%D8%AA%D9%88%D8%A7%D9%86%DB%8C%D9%85_%D9%86%D8%B1%D8%AE_%D8%A8%D8%A7%D8%B2%DA%AF%D8%B4%D8%AA_%D8%B1%D8%A7_%D8%A8%D8%A7%D9%84%D8%A7_%D8%A8%D8%A8%D8%B1%DB%8C%D9%85%D8%9F\"><\/span>\u0686\u0637\u0648\u0631 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u0645 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0631\u0627 \u0628\u0627\u0644\u0627 \u0628\u0628\u0631\u06cc\u0645\u061f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0642\u0631\u0627\u0631 \u0646\u06cc\u0633\u062a \u062f\u0648\u0628\u0627\u0631\u0647 \u062a\u0627\u06a9\u06cc\u062f \u06a9\u0646\u06cc\u0645 \u06a9\u0647 \u0628\u0627\u0632\u06af\u0631\u062f\u0627\u0646\u062f\u0646 \u0645\u0634\u062a\u0631\u06cc \u0628\u0647 \u0686\u0631\u062e\u0647\u0654 \u062e\u0631\u06cc\u062f \u0686\u0642\u062f\u0631 \u0645\u0647\u0645 \u0627\u0633\u062a! \u06a9\u0644\u0627\u064b\u060c \u0628\u0647\u062a\u0631 \u0627\u0633\u062a \u062f\u0631 \u0627\u0628\u062a\u062f\u0627\u06cc \u0645\u0633\u06cc\u0631 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u060c \u06f7\u06f0 \u062f\u0631\u0635\u062f \u0628\u0648\u062f\u062c\u0647 \u0631\u0627 \u0628\u0647 \u062c\u0630\u0628 \u0648 \u0645\u0627\u0628\u0642\u06cc \u0631\u0627 \u0628\u0647 \u062d\u0641\u0638 \u0627\u062e\u062a\u0635\u0627\u0635 \u062f\u0647\u06cc\u062f \u0648 \u0628\u0647\u200c\u0645\u0631\u0648\u0631\u060c \u0622\u0646 \u0631\u0627 \u0628\u0627\u0644\u0627\u062a\u0631 \u0628\u0628\u0631\u06cc\u062f\u061b \u0645\u062b\u0644\u0627\u064b \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc \u0628\u0627\u0644\u063a \u0648 \u0642\u062f\u06cc\u0645\u06cc\u060c \u0628\u0647\u062a\u0631 \u0627\u0633\u062a \u0628\u06cc\u0646 \u06f6\u06f0 \u062a\u0627 \u06f7\u06f0 \u062f\u0631\u0635\u062f \u0628\u0648\u062f\u062c\u0647 \u0631\u0627 \u0635\u0631\u0641 \u0628\u0627\u0632\u06af\u0634\u062a \u06a9\u0646\u0646\u062f\u060c \u0646\u0647 \u062c\u0630\u0628 \u0645\u0634\u062a\u0631\u06cc \u062c\u062f\u06cc\u062f!<\/p>\n<p>\u0627\u0645\u0627 \u0686\u0637\u0648\u0631 \u0628\u0627\u06cc\u062f \u0627\u06cc\u0646 \u06a9\u0627\u0631 \u0631\u0627 \u0627\u0646\u062c\u0627\u0645 \u0628\u062f\u0647\u06cc\u062f\u061f<\/p>\n<h3 data-path-to-node=\"21\">\u06f1- \u0627\u0632 \u0639\u0644\u0648\u0645 \u0631\u0641\u062a\u0627\u0631\u06cc \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u06a9\u0645\u06a9 \u0628\u06af\u06cc\u0631\u06cc\u062f<\/h3>\n<p>\u0627\u0646\u06af\u06cc\u0632\u0647\u200c\u0647\u0627\u060c \u062f\u0631 \u0630\u0647\u0646 \u0645\u0634\u062a\u0631\u06cc \u0647\u0633\u062a\u0646\u062f \u0648 \u0634\u0645\u0627 \u0628\u0627\u06cc\u062f \u0628\u0627\u0632\u06cc\u200c\u0647\u0627\u06cc \u0630\u0647\u0646 \u0631\u0627 \u0628\u0644\u062f \u0628\u0627\u0634\u06cc\u062f \u06a9\u0647 \u0628\u062a\u0648\u0627\u0646\u06cc\u062f \u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u0628\u0647 \u0633\u0645\u062a \u0628\u0627\u0632\u06af\u0634\u062a \u0648 \u062e\u0631\u06cc\u062f \u0645\u062c\u062f\u062f \u0647\u0644 \u0628\u062f\u0647\u06cc\u062f.<\/p>\n<p>\u062f\u0631 \u0639\u0644\u0645 \u0631\u0641\u062a\u0627\u0631\u0634\u0646\u0627\u0633\u06cc\u060c \u0633\u0648\u06af\u06cc\u0631\u06cc\u200c\u0647\u0627\u06cc\u06cc \u062f\u0631 \u0630\u0647\u0646 \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u0646\u062f \u06a9\u0647 \u0628\u0627\u0639\u062b \u0645\u06cc\u200c\u0634\u0648\u0646\u062f \u062a\u0635\u0645\u06cc\u0645\u200c\u0647\u0627\u06cc \u0645\u0627 \u06a9\u0627\u0645\u0644\u0627\u064b \u062f\u0631 \u0627\u062e\u062a\u06cc\u0627\u0631 \u062e\u0648\u062f\u0645\u0627\u0646 \u0646\u0628\u0627\u0634\u0646\u062f\u061b \u0627\u06af\u0631 \u0627\u06cc\u0646 \u0633\u0648\u06af\u06cc\u0631\u06cc\u200c\u0647\u0627 \u0631\u0627 \u0628\u0634\u0646\u0627\u0633\u06cc\u062f\u060c \u062e\u06cc\u0644\u06cc \u0631\u0627\u062d\u062a\u200c\u062a\u0631 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u0642\u0627\u0646\u0639 \u06a9\u0646\u06cc\u062f \u06a9\u0647 \u0628\u0631\u06af\u0631\u062f\u062f. \u0645\u062b\u0644\u0627\u064b:<\/p>\n<ul>\n<li><a href=\"https:\/\/legion.tools\/resources\/blog\/loss-aversion\/\">\u0627\u062b\u0631 \u0632\u06cc\u0627\u0646\u200c\u06af\u0631\u06cc\u0632\u06cc<\/a> \u0628\u0627\u0639\u062b \u0645\u06cc\u200c\u0634\u0648\u062f \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627 \u0632\u06cc\u0627\u0646\u200c\u0647\u0627 \u0631\u0627 \u0628\u0632\u0631\u06af\u200c\u062a\u0631 \u0627\u0632 \u0633\u0648\u062f\u0647\u0627 \u0628\u0628\u06cc\u0646\u0646\u062f \u0648 \u0628\u0631\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u0627\u0632 \u0636\u0631\u0631\u0647\u0627\u06cc \u0627\u062d\u062a\u0645\u0627\u0644\u06cc \u062c\u0644\u0648\u06af\u06cc\u0631\u06cc \u06a9\u0646\u0646\u062f\u060c \u0627\u0632 \u0634\u0645\u0627 \u062e\u0631\u06cc\u062f \u06a9\u0646\u0646\u062f.<\/li>\n<li><a href=\"https:\/\/legion.tools\/resources\/blog\/what-is-fomo-in-marketing\/\">\u0627\u062b\u0631 FOMO<\/a> \u0628\u0627\u0639\u062b \u0645\u06cc\u200c\u0634\u0648\u062f \u0627\u062d\u0633\u0627\u0633 \u06a9\u0646\u0646\u062f \u062f\u0627\u0631\u0646\u062f \u0641\u0631\u0635\u062a \u0645\u0647\u0645\u06cc \u0631\u0627 \u0627\u0632 \u062f\u0633\u062a \u0645\u06cc\u200c\u062f\u0647\u0646\u062f \u0648 \u0628\u0631\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u0627\u0632 \u062f\u06cc\u06af\u0631\u0627\u0646 \u062c\u0627\u0646\u0645\u0627\u0646\u0646\u062f\u060c \u0627\u0642\u062f\u0627\u0645\u06cc \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u0646\u062f.<\/li>\n<li><a href=\"https:\/\/legion.tools\/resources\/blog\/what-is-scarcity-in-marketing\/\">\u0627\u062b\u0631 \u06a9\u0645\u06cc\u0627\u0628\u06cc<\/a> \u0628\u0627\u0639\u062b \u0645\u06cc\u200c\u200c\u0634\u0648\u062f \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627 \u062f\u0648\u0633\u062a \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u0646\u062f \u0686\u06cc\u0632\u06cc \u0631\u0627 \u0628\u062e\u0631\u0646\u062f \u06a9\u0647 \u0645\u0648\u062c\u0648\u062f\u06cc \u0645\u062d\u062f\u0648\u062f\u062a\u0631\u06cc \u062f\u0627\u0631\u062f.<\/li>\n<li><a href=\"https:\/\/legion.tools\/resources\/blog\/zeigarnik-effect-in-marketing\/\" target=\"_self\" rel=\"noopener noreferrer\" data-wpel-link=\"internal\">\u0627\u062b\u0631 \u0632\u06cc\u06af\u0627\u0631\u0646\u06cc\u06a9<\/a> \u0628\u0627\u0639\u062b \u0645\u06cc\u200c\u0634\u0648\u062f \u0627\u0646\u0633\u0627\u0646\u200c\u0647\u0627 \u06a9\u0627\u0631\u0647\u0627 \u0631\u0627 \u0646\u0627\u062a\u0645\u0627\u0645 \u0631\u0647\u0627 \u0646\u06a9\u0646\u0646\u062f \u0648 \u0646\u0635\u0641\u0647 \u0631\u0647\u0627 \u06a9\u0631\u062f\u0646 \u06cc\u06a9 \u06a9\u0627\u0631\u060c \u0628\u0631\u0627\u06cc\u0634\u0627\u0646 \u0628\u0627\u0631 \u0630\u0647\u0646\u06cc \u0627\u06cc\u062c\u0627\u062f \u06a9\u0646\u062f.<\/li>\n<\/ul>\n<p>\u062a\u0639\u062f\u0627\u062f \u0627\u06cc\u0646 \u0633\u0648\u06af\u06cc\u0631\u06cc\u200c\u0647\u0627 \u062e\u06cc\u0644\u06cc \u0632\u06cc\u0627\u062f \u0627\u0633\u062a \u0648 \u0627\u062c\u0631\u0627\u06cc \u0622\u0646\u200c\u0647\u0627 \u062f\u0631 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 \u0647\u0645 \u0646\u06cc\u0627\u0632 \u0628\u0647 \u0632\u0645\u0627\u0646\u060c \u062a\u062e\u0635\u0635 \u0648 \u0627\u0628\u0632\u0627\u0631 \u062f\u0627\u0631\u062f. \u062f\u0631 \u0645\u0642\u0627\u0644\u0647\u200c\u0647\u0627\u06cc \u0632\u06cc\u0631\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u06cc\u0634\u062a\u0631 \u0628\u0627 \u0627\u06cc\u0646 \u0645\u0641\u0627\u0647\u06cc\u0645 \u0622\u0634\u0646\u0627 \u0634\u0648\u06cc\u062f \u0648 \u0628\u0647\u200c\u0645\u0631\u0648\u0631\u060c \u0627\u0632 \u0622\u0646\u200c\u0647\u0627 \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc \u06a9\u0645\u06a9 \u0628\u06af\u06cc\u0631\u06cc\u062f:<\/p>\n<ul>\n<li><a href=\"https:\/\/legion.tools\/resources\/blog\/behavioral-science\/\">\u0639\u0644\u0648\u0645 \u0631\u0641\u062a\u0627\u0631\u06cc \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0686\u06cc\u0633\u062a\u061f<\/a><\/li>\n<li><a href=\"https:\/\/legion.tools\/resources\/blog\/customer-persuasion-principles\/\">\u0631\u0648\u0634\u200c\u0647\u0627\u06cc \u0645\u062a\u0642\u0627\u0639\u062f\u0633\u0627\u0632\u06cc \u0645\u0634\u062a\u0631\u06cc<\/a><\/li>\n<li><a href=\"https:\/\/legion.tools\/resources\/blog\/types-of-cognitive-bias\/\">\u0622\u0634\u0646\u0627\u06cc\u06cc \u0628\u0627 \u0627\u0646\u0648\u0627\u0639 \u0633\u0648\u06af\u06cc\u0631\u06cc\u200c\u0647\u0627\u06cc \u0634\u0646\u0627\u062e\u062a\u06cc<\/a><\/li>\n<\/ul>\n<h3 data-path-to-node=\"21\">\u06f2- \u062a\u0627 \u062c\u0627\u06cc \u0645\u0645\u06a9\u0646\u060c \u062f\u0627\u062f\u0647\u200c\u0645\u062d\u0648\u0631 \u0628\u0627\u0634\u06cc\u062f<\/h3>\n<p>\u062f\u0631 \u062f\u0646\u06cc\u0627\u06cc \u0627\u0645\u0631\u0648\u0632\u060c <a href=\"https:\/\/legion.tools\/resources\/blog\/big-data-in-customer-loyalty-programs\/\">\u0628\u06cc\u06af \u062f\u06cc\u062a\u0627 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc<\/a> \u062d\u0631\u0641 \u0627\u0648\u0644 \u0648 \u0622\u062e\u0631 \u0631\u0627 \u0645\u06cc\u200c\u0632\u0646\u062f\u061b \u0647\u0631\u0686\u0642\u062f\u0631 \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc\u062a\u0627\u0646 \u0627\u0632 \u0645\u0634\u062a\u0631\u06cc \u0628\u06cc\u0634\u062a\u0631 \u0628\u0627\u0634\u062f\u060c \u0634\u0646\u0627\u062e\u062a\u062a\u0627\u0646 \u0627\u0632 \u0627\u0648 \u0628\u06cc\u0634\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u0631\u0627\u062d\u062a\u200c\u062a\u0631 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0642\u0627\u0646\u0639\u0634 \u06a9\u0646\u06cc\u062f \u06a9\u0647 \u062f\u0648\u0628\u0627\u0631\u0647 \u0628\u0631\u06af\u0631\u062f\u062f \u0648 \u0627\u0632 \u0634\u0645\u0627 \u062e\u0631\u06cc\u062f \u06a9\u0646\u062f.<\/p>\n<p>\u062f\u0631 \u0645\u0642\u0627\u0644\u0647\u0654 \u00ab<a href=\"https:\/\/legion.tools\/resources\/blog\/what-is-data-driven-marketing\/\">\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u062f\u0627\u062f\u0647\u200c\u0645\u062d\u0648\u0631<\/a>\u00bb \u0628\u0647\u200c\u0637\u0648\u0631 \u0645\u0641\u0635\u0644 \u06af\u0641\u062a\u0647\u200c\u0627\u06cc\u0645 \u06a9\u0647 \u0686\u0637\u0648\u0631 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0627\u0632 \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u060c \u0628\u0631\u0627\u06cc \u062a\u0642\u0648\u06cc\u062a \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u200c\u0647\u0627\u06cc \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f. \u062f\u0631 \u06a9\u0644\u060c \u0627\u06cc\u0646 \u06a9\u0627\u0631 \u06f4 \u0645\u0631\u062d\u0644\u0647 \u062f\u0627\u0631\u062f:<\/p>\n<ul>\n<li>\u062f\u0631 \u0627\u0628\u062a\u062f\u0627\u060c \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0631\u0627 \u0627\u0632 \u0646\u0642\u0627\u0637 \u062a\u0645\u0627\u0633 \u0645\u062e\u062a\u0644\u0641 \u062c\u0645\u0639\u200c\u0622\u0648\u0631\u06cc \u06a9\u0646\u06cc\u062f\u061b \u0645\u062b\u0644 \u0633\u0627\u06cc\u062a\u060c \u0635\u0646\u062f\u0648\u0642 \u0641\u0631\u0648\u0634\u06af\u0627\u0647\u06cc \u0648 \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc. \u0628\u0631\u0627\u06cc \u0627\u06cc\u0646 \u06a9\u0627\u0631\u060c <a href=\"https:\/\/legion.tools\/resources\/blog\/what-is-cdp\/\">\u067e\u0644\u062a\u0641\u0631\u0645\u200c \u062f\u0627\u062f\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 (CDP)<\/a> \u062e\u06cc\u0644\u06cc \u06a9\u0645\u06a9\u062a\u0627\u0646 \u0645\u06cc\u200c\u06a9\u0646\u062f\u060c \u0627\u06cc\u0646 \u0633\u06cc\u0633\u062a\u0645 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u062f\u0627\u062f\u0647\u200c\u0647\u0627 \u0631\u0627 \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647\u200c\u0633\u0627\u0632\u06cc \u06a9\u0646\u062f \u0648 \u06cc\u06a9 \u067e\u0631\u0648\u0641\u0627\u06cc\u0644 \u06f3\u06f6\u06f0 \u062f\u0631\u062c\u0647 \u0628\u0631\u0627\u06cc \u0647\u0631 \u0645\u0634\u062a\u0631\u06cc \u0628\u0633\u0627\u0632\u062f\u061b \u0628\u062f\u0648\u0646 \u0627\u06cc\u0646\u06a9\u0647 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u062a\u06a9\u0631\u0627\u0631 \u0634\u0648\u0646\u062f.<\/li>\n<li>\u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627 \u0631\u0627 \u0628\u0631 \u0627\u0633\u0627\u0633 \u06cc\u06a9 \u0633\u06cc\u0633\u062a\u0645 \u062f\u0631\u0633\u062a \u0648 \u0645\u0634\u062e\u0635 \u062f\u0633\u062a\u0647\u200c\u0628\u0646\u062f\u06cc \u06a9\u0646\u06cc\u062f\u061b \u0645\u062b\u0644\u0627\u064b \u0627\u06af\u0631 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u0627\u0631\u0632\u0634\u0645\u0646\u062f\u200c\u062a\u0631\u06cc\u0646 \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627 \u0631\u0627 \u0628\u0634\u0646\u0627\u0633\u06cc\u062f\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0627\u0632 <a href=\"https:\/\/legion.tools\/resources\/blog\/what-is-rfm\/\">\u0645\u062f\u0644 RFM<\/a> \u06a9\u0645\u06a9 \u0628\u06af\u06cc\u0631\u06cc\u062f\u060c \u0633\u06cc\u0633\u062a\u0645\u06cc \u06a9\u0647 \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627 \u0631\u0627 \u0628\u0631 \u0627\u0633\u0627\u0633 \u062a\u0627\u0632\u06af\u06cc\u060c \u0645\u0628\u0644\u063a \u0648 \u0641\u0627\u0635\u0644\u0647\u200c\u0654 \u0628\u06cc\u0646 \u062e\u0631\u06cc\u062f\u0647\u0627 \u062f\u0633\u062a\u0647\u200c\u0628\u0646\u062f\u06cc \u0645\u06cc\u200c\u06a9\u0646\u062f. \u0628\u0627 \u0627\u06cc\u0646 \u0633\u06cc\u0633\u062a\u0645\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0641\u0647\u0645\u06cc\u062f \u06a9\u062f\u0627\u0645 \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627 \u0632\u0648\u062f\u200c\u0628\u0647\u200c\u0632\u0648\u062f \u062e\u0631\u06cc\u062f \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f \u0648 \u0645\u0628\u0644\u063a \u062e\u0631\u06cc\u062f\u0634\u0627\u0646 \u0628\u0627\u0644\u0627\u062a\u0631 \u0627\u0633\u062a.<\/li>\n<li>\u0634\u0631\u0648\u0639 \u06a9\u0646\u06cc\u062f \u0648 \u0628\u0647 \u062f\u0633\u062a\u0647\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0627\u0632 \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627\u060c \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0647\u0627\u06cc\u06cc \u0628\u062f\u0647\u06cc\u062f \u06a9\u0647 \u0628\u0627 \u0646\u06cc\u0627\u0632\u0634\u0627\u0646 \u0633\u0627\u0632\u06af\u0627\u0631 \u0628\u0627\u0634\u062f. \u0645\u062b\u0644\u0627\u064b \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u0645\u0628\u0644\u063a \u062e\u0631\u06cc\u062f\u0634\u0627\u0646 \u067e\u0627\u06cc\u06cc\u0646 \u0627\u0633\u062a\u060c \u0627\u0645\u0627 \u0632\u0648\u062f\u200c\u0628\u0647\u200c\u0632\u0648\u062f \u062e\u0631\u06cc\u062f \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u060c \u0627\u062d\u062a\u0645\u0627\u0644\u0627\u064b \u0627\u0632 \u062a\u062e\u0641\u06cc\u0641 \u0648 \u0627\u0631\u0633\u0627\u0644 \u0631\u0627\u06cc\u06af\u0627\u0646 \u062e\u0648\u0634\u0634\u0627\u0646 \u0645\u06cc\u200c\u0622\u06cc\u062f \u0648 \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u0645\u0628\u0644\u063a \u062e\u0631\u06cc\u062f \u0628\u0627\u0644\u0627\u062a\u0631\u06cc \u062f\u0627\u0631\u0646\u062f\u060c \u0628\u0627 \u062f\u06cc\u062f\u0646 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u062c\u062f\u06cc\u062f \u0627\u0646\u06af\u06cc\u0632\u0647\u0654 \u0628\u06cc\u0634\u062a\u0631\u06cc \u0628\u0631\u0627\u06cc \u0628\u0627\u0632\u06af\u0634\u062a \u067e\u06cc\u062f\u0627 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/li>\n<\/ul>\n<p>\u0647\u0645\u0647\u0654 \u0627\u06cc\u0646 \u06a9\u0627\u0631\u0647\u0627\u060c \u0648\u0642\u062a\u06cc \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0633\u0639\u06cc \u06a9\u0646\u06cc\u062f \u0627\u0632 \u0647\u0631 \u0645\u0648\u0642\u0639\u06cc\u062a\u06cc\u060c \u0627\u0632 \u0644\u062d\u0638\u0647\u0654 \u0648\u0631\u0648\u062f \u0645\u0634\u062a\u0631\u06cc \u06af\u0631\u0641\u062a\u0647 \u062a\u0627 \u0641\u0631\u0645\u200c\u0647\u0627\u06cc \u0646\u0638\u0631\u0633\u0646\u062c\u06cc \u0627\u0632 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u0628\u0631\u0627\u06cc \u062c\u0645\u0639\u200c\u0622\u0648\u0631\u06cc \u062f\u0627\u062f\u0647\u200c\u0647\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f.<\/p>\n<h3 data-path-to-node=\"21\">\u06f3- \u0634\u062e\u0635\u06cc\u200c\u0633\u0627\u0632\u06cc \u0631\u0627 \u0628\u0647 \u0628\u0627\u0644\u0627\u062a\u0631\u06cc\u0646 \u062d\u062f \u0628\u0631\u0633\u0627\u0646\u06cc\u062f<\/h3>\n<p>\u0645\u0634\u062a\u0631\u06cc \u0627\u0645\u0631\u0648\u0632\u060c \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u062f \u062f\u06cc\u062f\u0647 \u0634\u0648\u062f \u0648 \u0627\u06cc\u0646 \u0646\u06cc\u0627\u0632 \u0628\u0647 \u062f\u06cc\u062f\u0647\u200c\u0634\u062f\u0646\u060c \u0631\u0648\u0632\u200c\u0628\u0647\u200c\u0631\u0648\u0632 \u0628\u06cc\u0634\u062a\u0631 \u0648 \u0628\u06cc\u0634\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f. \u0645\u062b\u0644\u0627\u064b \u0642\u0628\u0644\u200c\u062a\u0631\u0647\u0627\u060c \u0647\u0645\u06cc\u0646 \u06a9\u0647 \u062f\u0631 \u067e\u06cc\u0627\u0645\u200c\u0647\u0627 \u0627\u0633\u0645 \u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u0635\u062f\u0627 \u0645\u06cc\u200c\u0632\u062f\u06cc\u062f \u06a9\u0627\u0641\u06cc \u0628\u0648\u062f\u060c \u0627\u0645\u0627 \u062d\u0627\u0644\u0627 \u0627\u0648 \u062f\u0648\u0633\u062a \u062f\u0627\u0631\u062f \u0627\u0632 \u062e\u0631\u06cc\u062f\u0647\u0627\u06cc \u0642\u0628\u0644\u06cc\u200c\u0627\u0634 \u0628\u0627\u062e\u0628\u0631 \u0628\u0627\u0634\u06cc\u062f \u0648 \u0628\u0647 \u0627\u0648 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0647\u0627\u06cc \u0648\u06cc\u0698\u0647 \u0648 \u0627\u062e\u062a\u0635\u0627\u0635\u06cc \u0628\u062f\u0647\u06cc\u062f.<\/p>\n<p>\u0645\u062b\u0627\u0644 \u0632\u06cc\u0631 \u0631\u0627 \u0628\u0628\u06cc\u0646\u06cc\u062f:<\/p>\n<ul>\n<li><strong>\u0633\u0637\u062d \u06f1:<\/strong> \u0633\u0644\u0627\u0645 \u0639\u0644\u06cc \u0639\u0632\u06cc\u0632 (\u0646\u0627\u0645).<\/li>\n<li><strong>\u0633\u0637\u062d \u06f2:<\/strong> \u0639\u0644\u06cc \u0639\u0632\u06cc\u0632\u060c \u062a\u0648\u0644\u062f\u062a \u0645\u0628\u0627\u0631\u06a9.<\/li>\n<li><strong>\u0633\u0637\u062d \u06f3 (\u0647\u0648\u0634\u0645\u0646\u062f):<\/strong> \u0639\u0644\u06cc \u0639\u0632\u06cc\u0632\u060c \u06f4\u06f5 \u0631\u0648\u0632 \u0627\u0632 \u062e\u0631\u06cc\u062f \u063a\u0630\u0627\u06cc \u06af\u0631\u0628\u0647\u200c\u0627\u062a \u06af\u0630\u0634\u062a\u0647. \u0641\u06a9\u0631 \u06a9\u0646\u0645 \u00ab\u0645\u06cc\u0644\u0648\u00bb (\u0646\u0627\u0645 \u06af\u0631\u0628\u0647) \u06af\u0634\u0646\u0634 \u0634\u062f\u0647 \u0628\u0627\u0634\u0647. \u0647\u0645\u0648\u0646 \u0647\u0645\u06cc\u0634\u06af\u06cc \u0631\u0648 \u0628\u0641\u0631\u0633\u062a\u0645\u061f<\/li>\n<\/ul>\n<p>\u0627\u0644\u0628\u062a\u0647 \u06a9\u0647 \u0627\u06cc\u0646 \u0633\u0637\u062d \u0627\u0632 \u0634\u062e\u0635\u06cc\u200c\u0633\u0627\u0632\u06cc\u060c \u0628\u0627\u0632\u0647\u0645 \u0646\u06cc\u0627\u0632 \u0628\u0647 \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0641\u0631\u0627\u0648\u0627\u0646 \u062f\u0627\u0631\u062f \u06a9\u0647 \u062f\u0631 \u0628\u062e\u0634 \u0642\u0628\u0644\u060c \u0631\u0648\u06cc \u0622\u0646 \u062a\u0627\u06a9\u06cc\u062f \u06a9\u0631\u062f\u06cc\u0645. \u0647\u0631\u0686\u0647 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0628\u06cc\u0634\u062a\u0631\u06cc \u0627\u0632 \u0645\u0634\u062a\u0631\u06cc \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f\u060c \u0645\u06cc\u0632\u0627\u0646 <a href=\"https:\/\/legion.tools\/resources\/blog\/what-is-personalized-marketing\/\">\u0634\u062e\u0635\u06cc\u200c\u0633\u0627\u0632\u06cc \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc<\/a> \u0647\u0645 \u0628\u06cc\u0634\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<h3 data-path-to-node=\"21\">\u06f4- \u06a9\u0627\u0631\u0647\u0627\u06cc \u062a\u06a9\u0631\u0627\u0631\u06cc \u0631\u0627 \u0627\u062a\u0648\u0645\u0627\u0633\u06cc\u0648\u0646 \u06a9\u0646\u06cc\u062f<\/h3>\n<p>\u0627\u06af\u0631 \u062a\u0639\u062f\u0627\u062f \u0645\u0634\u062a\u0631\u06cc\u200c\u0647\u0627\u06cc\u062a\u0627\u0646 \u0627\u0646\u06af\u0634\u062a\u200c\u0634\u0645\u0627\u0631 \u0628\u0627\u0634\u062f\u060c \u062c\u0645\u0639\u200c\u0622\u0648\u0631\u06cc \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u060c \u0634\u0646\u0627\u062e\u062a \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u0634\u062e\u0635\u06cc\u200c\u0633\u0627\u0632\u06cc \u06a9\u0627\u0631 \u0633\u0627\u062f\u0647\u200c\u0627\u06cc \u0627\u0633\u062a\u061b \u0627\u0645\u0627 \u0627\u06cc\u0646 \u062a\u0639\u062f\u0627\u062f \u0628\u0647\u200c\u0645\u0631\u0648\u0631 \u0628\u06cc\u0634\u062a\u0631 \u0648 \u0628\u06cc\u0634\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u0637\u0628\u06cc\u0639\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0646\u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0647\u200c\u0634\u06a9\u0644 \u062f\u0633\u062a\u06cc \u06cc\u0627 \u0628\u0627 \u06a9\u0645\u06a9 \u0646\u06cc\u0631\u0648\u06cc \u0627\u0646\u0633\u0627\u0646\u06cc \u06a9\u0627\u0631\u0647\u0627 \u0631\u0627 \u067e\u06cc\u0634 \u0628\u0628\u0631\u06cc\u062f.<\/p>\n<p data-path-to-node=\"74\">\u0627\u06cc\u0646\u062c\u0627\u0633\u062a \u06a9\u0647 \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0627\u062a\u0648\u0645\u06cc\u0634\u0646 \u0628\u0647\u200c\u062f\u0631\u062f\u062a\u0627\u0646 \u0645\u06cc\u200c\u062e\u0648\u0631\u0646\u062f. \u0645\u062b\u0644\u0627\u064b \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0627\u0632 n8n \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f\u061b \u0627\u06cc\u0646 \u0627\u0628\u0632\u0627\u0631\u060c \u0633\u06cc\u0633\u062a\u0645\u06cc \u0628\u0631\u0627\u06cc \u0627\u062a\u0648\u0645\u0627\u0633\u06cc\u0648\u0646 \u06af\u0631\u062f\u0634 \u06a9\u0627\u0631 (Workflow Automation) \u0627\u0633\u062a \u06a9\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0647\u200c\u0631\u0627\u062d\u062a\u06cc \u062f\u0631 \u0686\u0646\u062f \u062f\u0642\u06cc\u0642\u0647\u060c \u0633\u0646\u0627\u0631\u06cc\u0648\u0647\u0627\u06cc \u067e\u06cc\u0686\u06cc\u062f\u0647 \u0631\u0627 \u0627\u062c\u0631\u0627 \u06a9\u0646\u062f.<\/p>\n<p data-path-to-node=\"74\">\u0645\u062b\u0644\u0627\u064b \u0641\u0631\u0636 \u06a9\u0646\u06cc\u062f \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u0628\u0631\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u06cc \u06a9\u0647 \u0628\u06cc\u0634\u062a\u0631 \u0627\u0632 \u06f2 \u0645\u0627\u0647 \u0627\u0633\u062a \u062e\u0631\u06cc\u062f \u0646\u06a9\u0631\u062f\u0647\u200c\u0627\u0646\u062f\u060c \u067e\u06cc\u0627\u0645 \u0628\u0641\u0631\u0633\u062a\u06cc\u062f \u0648 \u0622\u0646\u200c\u0647\u0627 \u0631\u0627 \u0628\u0647 \u0686\u0631\u062e\u0647\u0654 \u062e\u0631\u06cc\u062f \u0628\u0631\u06af\u0631\u062f\u0627\u0646\u06cc\u062f:<\/p>\n<ul>\n<li><b data-path-to-node=\"76,0,0\" data-index-in-node=\"0\">\u062a\u0631\u06cc\u06af\u0631:<\/b> \u0633\u06cc\u0633\u062a\u0645 \u062a\u0634\u062e\u06cc\u0635 \u0645\u06cc\u200c\u062f\u0647\u062f \u0645\u0634\u062a\u0631\u06cc \u06f6\u06f0 \u0631\u0648\u0632 \u062e\u0631\u06cc\u062f \u0646\u06a9\u0631\u062f\u0647 \u0627\u0633\u062a.<\/li>\n<li data-path-to-node=\"76,1,0\"><b data-path-to-node=\"76,1,0\" data-index-in-node=\"0\">\u0634\u0631\u0637:<\/b> \u0622\u06cc\u0627 \u0645\u0634\u062a\u0631\u06cc \u062f\u0631 \u0633\u06af\u0645\u0646\u062a \u00ab\u0628\u0627 \u0627\u0631\u0632\u0634 \u0628\u0627\u0644\u0627\u00bb \u0627\u0633\u062a\u061f \u0645\u062b\u0644\u0627\u064b \u0642\u0628\u0644\u0627\u064b \u0641\u0642\u0637 \u06cc\u06a9\u200c\u0628\u0627\u0631 \u062e\u0631\u06cc\u062f \u06a9\u0631\u062f\u0647 \u06cc\u0627 \u0686\u0646\u062f\u06cc\u0646\u200c\u0628\u0627\u0631\u061f \u0645\u0628\u0644\u063a \u062e\u0631\u06cc\u062f\u0647\u0627\u06cc\u0634 \u0686\u0642\u062f\u0631 \u0628\u0648\u062f\u0647 \u0627\u0633\u062a\u061f \u0627\u0635\u0644\u0627\u064b \u0627\u0631\u0632\u0634 \u0628\u0627\u0632\u06af\u0631\u062f\u0627\u0646\u062f\u0646 \u062f\u0627\u0631\u062f \u06cc\u0627 \u0646\u0647\u061f<\/li>\n<li data-path-to-node=\"76,2,0\"><b data-path-to-node=\"76,2,0\" data-index-in-node=\"0\">\u0627\u0642\u062f\u0627\u0645 \u06f1:<\/b> \u0627\u06af\u0631 \u0628\u0644\u0647\u060c \u06cc\u06a9 \u067e\u06cc\u0627\u0645\u06a9 \u0634\u062e\u0635\u06cc\u200c\u0633\u0627\u0632\u06cc\u200c\u0634\u062f\u0647 \u0627\u0632 \u0637\u0631\u0641 \u0645\u062f\u06cc\u0631 \u0641\u0631\u0648\u0634 \u0627\u0631\u0633\u0627\u0644 \u0634\u0648\u062f\u061b \u0628\u0627 \u0632\u0628\u0627\u0646 \u0635\u0645\u06cc\u0645\u06cc \u0648 \u0633\u0627\u062f\u0647.<\/li>\n<li data-path-to-node=\"76,3,0\"><b data-path-to-node=\"76,3,0\" data-index-in-node=\"0\">\u0627\u0642\u062f\u0627\u0645 \u06f2:<\/b> \u0627\u06af\u0631 \u0645\u0634\u062a\u0631\u06cc \u0627\u0631\u0632\u0634 \u0628\u0627\u0644\u0627\u06cc\u06cc \u0646\u062f\u0627\u0631\u062f\u060c \u06cc\u06a9 \u0627\u06cc\u0645\u06cc\u0644 \u062d\u0627\u0648\u06cc \u0645\u062d\u062a\u0648\u0627\u06cc \u0622\u0645\u0648\u0632\u0634\u06cc \u062c\u0630\u0627\u0628 \u0645\u0631\u062a\u0628\u0637 \u0628\u0627 \u062e\u0631\u06cc\u062f \u0642\u0628\u0644\u06cc \u0627\u0631\u0633\u0627\u0644 \u0634\u0648\u062f.<\/li>\n<li data-path-to-node=\"76,4,0\"><b data-path-to-node=\"76,4,0\" data-index-in-node=\"0\">\u0646\u062a\u06cc\u062c\u0647:<\/b> \u0627\u06af\u0631 \u0645\u0634\u062a\u0631\u06cc \u06a9\u0644\u06cc\u06a9 \u06a9\u0631\u062f\u060c \u062f\u0631 \u0628\u0627\u0634\u06af\u0627\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u0627\u0645\u062a\u06cc\u0627\u0632 \u0648\u0641\u0627\u062f\u0627\u0631\u06cc \u0628\u06af\u06cc\u0631\u062f.<\/li>\n<\/ul>\n<p data-path-to-node=\"77\">\u2b50 \u0645\u0632\u06cc\u062a \u0627\u06cc\u0646 \u0686\u0631\u062e\u0647 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u06a9\u0633\u06cc \u0631\u0627 \u0627\u0632 \u0642\u0644\u0645 \u0646\u0645\u06cc\u200c\u0627\u0646\u062f\u0627\u0632\u062f\u060c \u062e\u0633\u062a\u0647 \u0646\u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u0647\u06cc\u0686\u0648\u0642\u062a \u0633\u0627\u0639\u062a \u06a9\u0627\u0631\u06cc\u200c\u0627\u0634 \u0628\u0647 \u067e\u0627\u06cc\u0627\u0646 \u0646\u0645\u06cc\u200c\u0631\u0633\u062f! \u0647\u0645\u06cc\u0634\u0647 \u06a9\u0627\u0631 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0648 \u0647\u0645\u06cc\u0646 \u0628\u0627\u0639\u062b \u0645\u06cc\u200c\u0634\u0648\u062f \u0647\u06cc\u0686 \u0631\u0641\u062a\u0627\u0631\u06cc \u0627\u0632 \u0633\u0645\u062a \u0645\u0634\u062a\u0631\u06cc\u060c \u0628\u062f\u0648\u0646 \u0628\u0627\u0632\u062e\u0648\u0631\u062f \u0628\u0627\u0642\u06cc \u0646\u0645\u0627\u0646\u062f.<\/p>\n<h3 data-path-to-node=\"77\">\u06f5- \u0627\u0632 \u06af\u06cc\u0645\u06cc\u0641\u06cc\u06a9\u06cc\u0634\u0646 \u06a9\u0645\u06a9 \u0628\u06af\u06cc\u0631\u06cc\u062f<\/h3>\n<p>\u062e\u0631\u06cc\u062f\u060c \u0647\u0631 \u0686\u0642\u062f\u0631 \u0647\u0645 \u06a9\u0647 \u062c\u0630\u0627\u0628 \u0628\u0627\u0634\u062f\u060c \u0628\u0631\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc \u06cc\u06a9 \u0641\u0631\u0627\u06cc\u0646\u062f \u062a\u06a9\u0631\u0627\u0631\u06cc \u0648 \u062e\u0633\u062a\u0647\u200c\u06a9\u0646\u0646\u062f\u0647 \u0628\u0647\u200c\u062d\u0633\u0627\u0628 \u0645\u06cc\u200c\u0622\u06cc\u062f\u061b \u0627\u06af\u0631 \u0642\u0631\u0627\u0631 \u0628\u0627\u0634\u062f \u0647\u0645\u06cc\u0634\u0647 \u0628\u06cc\u0627\u06cc\u062f\u060c \u067e\u0648\u0644 \u0628\u067e\u0631\u062f\u0627\u0632\u062f \u0648 \u0645\u062d\u0635\u0648\u0644 \u0628\u062e\u0631\u062f\u060c \u0628\u0647\u200c\u0645\u0631\u0648\u0631 \u0647\u0645\u0647\u200c\u0686\u06cc\u0632 \u0628\u0631\u0627\u06cc\u0634 \u062a\u06a9\u0631\u0627\u0631\u06cc \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u0628\u0631\u0627\u06cc \u0627\u06cc\u062c\u0627\u062f \u062a\u0646\u0648\u0639\u060c \u062f\u0648\u0633\u062a \u062f\u0627\u0631\u062f \u0631\u0642\u0628\u0627 \u0631\u0627 \u0647\u0645 \u0627\u0645\u062a\u062d\u0627\u0646 \u06a9\u0646\u062f.\u00a0\u067e\u0633 \u0686\u0631\u0627 \u0634\u0645\u0627 \u0627\u06cc\u0646 \u0647\u06cc\u062c\u0627\u0646 \u0648 \u062a\u0646\u0648\u0639 \u0631\u0627 \u0628\u0647 \u0627\u0648 \u0646\u062f\u0647\u06cc\u062f\u061f<\/p>\n<p><strong>\ud83e\udde9 \u0628\u0631\u0627\u06cc \u0627\u06cc\u062c\u0627\u062f \u0647\u06cc\u062c\u0627\u0646\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0641\u0631\u0627\u06cc\u0646\u062f\u0647\u0627\u06cc \u0639\u0627\u062f\u06cc \u0631\u0627 \u0628\u0647 \u0628\u0627\u0632\u06cc \u062a\u0628\u062f\u06cc\u0644 \u06a9\u0646\u06cc\u062f\u061b<\/strong> \u0645\u062b\u0644\u0627\u064b \u0628\u0647\u200c\u062c\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u0628\u06af\u0648\u06cc\u06cc\u062f:\u00ab\u06f1\u06f0 \u062f\u0631\u0635\u062f \u062a\u062e\u0641\u06cc\u0641 \u0628\u0631\u0627\u06cc \u062e\u0631\u06cc\u062f \u0628\u0639\u062f\u06cc \u062f\u0627\u0631\u06cc!\u00bb \u0628\u0647 \u0627\u0648 \u0628\u06af\u0648\u06cc\u06cc\u062f:\u00ab\u06cc\u06a9 \u0634\u0627\u0646\u0633 \u0628\u0631\u0627\u06cc \u0686\u0631\u062e\u0648\u0646\u062f\u0646 \u06af\u0631\u062f\u0648\u0646\u0647 \u0634\u0627\u0646\u0633 \u0628\u0647\u200c\u062f\u0633\u062a \u0622\u0648\u0631\u062f\u06cc\u061b \u0647\u0645\u06cc\u0646 \u062d\u0627\u0644\u0627 \u0627\u0645\u062a\u062d\u0627\u0646\u0634 \u06a9\u0646!\u00bb<\/p>\n<p>\u0686\u0631\u062e\u0627\u0646\u062f\u0646 \u06af\u0631\u062f\u0648\u0646\u0647\u060c \u0628\u0627\u0639\u062b \u0627\u06cc\u062c\u0627\u062f \u062d\u0633 \u0639\u062f\u0645 \u0642\u0637\u0639\u06cc\u062a \u062f\u0631 \u0630\u0647\u0646 \u0645\u0634\u062a\u0631\u06cc \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u067e\u0627\u062f\u0627\u0634 \u0631\u0627 \u0628\u0631\u0627\u06cc\u0634 \u062c\u0630\u0627\u0628\u200c\u062a\u0631 \u0645\u06cc\u200c\u06a9\u0646\u062f\u061b \u0686\u0648\u0646 \u0646\u0645\u06cc\u200c\u062f\u0627\u0646\u062f \u062f\u0642\u06cc\u0642\u0627\u064b \u0686\u0647 \u0686\u06cc\u0632\u06cc \u062f\u0631 \u0627\u0646\u062a\u0638\u0627\u0631 \u0627\u0648\u0633\u062a.<\/p>\n<p>&nbsp;<\/p>\n<h3 data-path-to-node=\"21\">\u06f6- \u0628\u0627 \u0645\u0639\u0645\u0627\u0631\u06cc \u0627\u0646\u062a\u062e\u0627\u0628\u060c \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0647\u0648\u0634\u0645\u0646\u062f \u0628\u062f\u0647\u06cc\u062f<\/h3>\n<p data-path-to-node=\"79\">\u0628\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u062e\u0631\u06cc\u062f \u0642\u0628\u0644\u06cc\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0645\u062d\u0635\u0648\u0644\u0627\u062a\u06cc \u0631\u0627 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u062f\u0647\u06cc\u062f \u06a9\u0647 \u0645\u06a9\u0645\u0644 \u062e\u0631\u06cc\u062f \u0642\u0628\u0644\u06cc \u0647\u0633\u062a\u0646\u062f (Cross-sell). \u0628\u0647 \u062c\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u062f\u0631 \u062f\u0631\u06cc\u0627\u06cc\u06cc \u0627\u0632 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0631\u0647\u0627 \u06a9\u0646\u06cc\u062f (\u06a9\u0647 \u0645\u0646\u062c\u0631 \u0628\u0647 \u0641\u0644\u062c \u062a\u0635\u0645\u06cc\u0645\u200c\u06af\u06cc\u0631\u06cc \u0645\u06cc\u200c\u0634\u0648\u062f)\u060c \u06f3 \u06af\u0632\u06cc\u0646\u0647 \u0639\u0627\u0644\u06cc \u0628\u0647 \u0627\u0648 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u062f\u0647\u06cc\u062f.<\/p>\n<ul data-path-to-node=\"80\">\n<li>\n<p data-path-to-node=\"80,0,0\"><span data-path-to-node=\"80,0,0,0\"><b data-path-to-node=\"80,0,0,0\" data-index-in-node=\"0\">\u0645\u062b\u0627\u0644:<\/b> \u0645\u0634\u062a\u0631\u06cc \u0642\u0647\u0648\u0647\u200c\u0633\u0627\u0632 \u062e\u0631\u06cc\u062f\u0647 \u0627\u0633\u062a. \u062f\u0648 \u0647\u0641\u062a\u0647 \u0628\u0639\u062f\u060c \u067e\u06cc\u0627\u0645\u06cc \u062f\u0631\u06cc\u0627\u0641\u062a \u0645\u06cc\u200c\u06a9\u0646\u062f \u06a9\u0647 \u06f3 \u0645\u062f\u0644 \u0627\u0632 \u0645\u062d\u0628\u0648\u0628\u200c\u062a\u0631\u06cc\u0646 \u062f\u0627\u0646\u0647\u200c\u0647\u0627\u06cc \u0642\u0647\u0648\u0647 (\u062a\u0633\u062a \u0634\u062f\u0647 \u062a\u0648\u0633\u0637 \u0628\u0642\u06cc\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 &#8211; Social Proof) \u0631\u0627 \u0645\u0639\u0631\u0641\u06cc \u0645\u06cc\u200c\u06a9\u0646\u062f. \u0627\u06cc\u0646 \u06a9\u0627\u0631\u060c \u062e\u0631\u06cc\u062f \u0631\u0627 \u0628\u0631\u0627\u06cc \u0627\u0648 \u0622\u0633\u0627\u0646 \u0648 \u0645\u0646\u0637\u0642\u06cc \u0645\u06cc\u200c\u06a9\u0646\u062f.<\/span><span data-path-to-node=\"80,0,0,1\"><sup class=\"superscript\" data-turn-source-index=\"5\">\u06f5<\/sup><\/span><\/p>\n<\/li>\n<\/ul>\n<h3>\u06f7- \u0631\u0648\u06cc \u0627\u062d\u0633\u0627\u0633\u0627\u062a \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u06a9\u0646\u06cc\u062f<\/h3>\n<h2 data-path-to-node=\"82\"><span class=\"ez-toc-section\" id=\"%D9%86%D9%85%D9%88%D9%86%D9%87_%D8%A7%D8%B3%D8%AA%D8%B1%D8%A7%D8%AA%DA%98%DB%8C_%D8%A7%D9%81%D8%B2%D8%A7%DB%8C%D8%B4_%D9%86%D8%B1%D8%AE_%D8%A8%D8%A7%D8%B2%DA%AF%D8%B4%D8%AA_%D8%AF%D8%B1_%DA%A9%D8%B3%D8%A8%E2%80%8C%D9%88%DA%A9%D8%A7%D8%B1%D9%87%D8%A7%DB%8C_%D9%85%D8%AE%D8%AA%D9%84%D9%81\"><\/span>\u0646\u0645\u0648\u0646\u0647 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u062f\u0631 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-path-to-node=\"83\">\u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0628\u0627\u0632\u06af\u0634\u062a \u06cc\u06a9 \u0646\u0633\u062e\u0647 \u0648\u0627\u062d\u062f \u0628\u0631\u0627\u06cc \u0647\u0645\u0647 \u0646\u06cc\u0633\u062a. \u0628\u06cc\u0627\u06cc\u06cc\u062f \u0628\u0628\u06cc\u0646\u06cc\u0645 \u0627\u06cc\u0646 \u0627\u0635\u0648\u0644 \u062f\u0631 \u0635\u0646\u0627\u06cc\u0639 \u0645\u062e\u062a\u0644\u0641 \u0686\u06af\u0648\u0646\u0647 \u062a\u0631\u062c\u0645\u0647 \u0645\u06cc\u200c\u0634\u0648\u0646\u062f.<\/p>\n<h3 data-path-to-node=\"84\">\u06f5.\u06f1. \u0635\u0646\u0639\u062a \u0645\u062f \u0648 \u067e\u0648\u0634\u0627\u06a9 (Retail)<\/h3>\n<ul data-path-to-node=\"85\">\n<li>\n<p data-path-to-node=\"85,0,0\"><b data-path-to-node=\"85,0,0\" data-index-in-node=\"0\">\u0686\u0627\u0644\u0634:<\/b> \u0631\u0642\u0627\u0628\u062a \u0634\u062f\u06cc\u062f\u060c \u0641\u0635\u0644\u06cc \u0628\u0648\u062f\u0646\u060c \u0645\u0631\u062c\u0648\u0639\u06cc \u0628\u0627\u0644\u0627.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"85,1,0\"><b data-path-to-node=\"85,1,0\" data-index-in-node=\"0\">\u0631\u0627\u0647\u06a9\u0627\u0631 \u0644\u0698\u06cc\u0648\u0646:<\/b><\/p>\n<ul data-path-to-node=\"85,1,1\">\n<li>\n<p data-path-to-node=\"85,1,1,0,0\"><b data-path-to-node=\"85,1,1,0,0\" data-index-in-node=\"0\">\u0645\u0623\u0645\u0648\u0631\u06cc\u062a:<\/b> \u00ab\u0633\u062a\u0650 \u062e\u0648\u062f\u062a \u0631\u0648 \u0628\u0633\u0627\u0632\u00bb. \u062e\u0631\u06cc\u062f \u0634\u0644\u0648\u0627\u0631 + \u067e\u06cc\u0631\u0627\u0647\u0646 = \u0627\u0645\u062a\u06cc\u0627\u0632 \u062f\u0648\u0628\u0631\u0627\u0628\u0631.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"85,1,1,1,0\"><b data-path-to-node=\"85,1,1,1,0\" data-index-in-node=\"0\">Tiering:<\/b> \u062f\u0633\u062a\u0631\u0633\u06cc \u0632\u0648\u062f\u062a\u0631 \u0628\u0647 \u06a9\u0627\u0644\u06a9\u0634\u0646 \u062c\u062f\u06cc\u062f \u0628\u0631\u0627\u06cc \u0627\u0639\u0636\u0627\u06cc \u0637\u0644\u0627\u06cc\u06cc (VIP Access). \u0627\u06cc\u0646 \u062d\u0633\u0650 \u062e\u0627\u0635 \u0628\u0648\u062f\u0646 (Exclusivity) \u0628\u0633\u06cc\u0627\u0631 \u0627\u0631\u0632\u0634\u0645\u0646\u062f\u062a\u0631 \u0627\u0632 \u062a\u062e\u0641\u06cc\u0641 \u0627\u0633\u062a.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"85,1,1,2,0\"><b data-path-to-node=\"85,1,1,2,0\" data-index-in-node=\"0\">\u062f\u0627\u062f\u0647:<\/b> \u0630\u062e\u06cc\u0631\u0647 \u0633\u0627\u06cc\u0632 \u0645\u0634\u062a\u0631\u06cc \u0648 \u0627\u0637\u0644\u0627\u0639\u200c\u0631\u0633\u0627\u0646\u06cc \u0648\u0642\u062a\u06cc \u0633\u0627\u06cc\u0632 \u0627\u0648 \u062f\u0631 \u0627\u0646\u0628\u0627\u0631 \u0645\u0648\u062c\u0648\u062f \u0634\u062f.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h3 data-path-to-node=\"86\">\u06f5.\u06f2. \u06a9\u0627\u0641\u0647 \u0648 \u0631\u0633\u062a\u0648\u0631\u0627\u0646 (Food &amp; Beverage)<\/h3>\n<ul data-path-to-node=\"87\">\n<li>\n<p data-path-to-node=\"87,0,0\"><b data-path-to-node=\"87,0,0\" data-index-in-node=\"0\">\u0686\u0627\u0644\u0634:<\/b> \u0648\u0641\u0627\u062f\u0627\u0631\u06cc \u067e\u0627\u06cc\u06cc\u0646\u060c \u062a\u0646\u0648\u0639\u200c\u0637\u0644\u0628\u06cc.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"87,1,0\"><b data-path-to-node=\"87,1,0\" data-index-in-node=\"0\">\u0631\u0627\u0647\u06a9\u0627\u0631 \u0644\u0698\u06cc\u0648\u0646:<\/b><\/p>\n<ul data-path-to-node=\"87,1,1\">\n<li>\n<p data-path-to-node=\"87,1,1,0,0\"><b data-path-to-node=\"87,1,1,0,0\" data-index-in-node=\"0\">\u06af\u06cc\u0645\u06cc\u0641\u06cc\u06a9\u06cc\u0634\u0646:<\/b> \u00ab\u067e\u0627\u0633\u067e\u0648\u0631\u062a\u0650 \u0637\u0639\u0645\u200c\u0647\u0627\u00bb. \u0627\u0645\u062a\u062d\u0627\u0646 \u06a9\u0631\u062f\u0646 \u06f5 \u0622\u06cc\u062a\u0645 \u062c\u062f\u06cc\u062f \u0645\u0646\u0648 = \u06cc\u06a9 \u062f\u0633\u0631 \u0631\u0627\u06cc\u06af\u0627\u0646. (\u0627\u062b\u0631 \u0632\u06cc\u06af\u0627\u0631\u0646\u06cc\u06a9 \u0648 \u062a\u0646\u0648\u0639\u200c\u0637\u0644\u0628\u06cc).<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"87,1,1,1,0\"><b data-path-to-node=\"87,1,1,1,0\" data-index-in-node=\"0\">Cashback:<\/b> \u062f\u0631\u0635\u062f\u06cc \u0627\u0632 \u0645\u0628\u0644\u063a \u062e\u0631\u06cc\u062f \u0628\u0647 \u06a9\u06cc\u0641 \u067e\u0648\u0644 \u0628\u0631\u06af\u0631\u062f\u062f \u062a\u0627 \u0628\u0631\u0627\u06cc \u0645\u0631\u0627\u062c\u0639\u0647 \u0628\u0639\u062f\u06cc \u0627\u0646\u06af\u06cc\u0632\u0647 \u0627\u06cc\u062c\u0627\u062f \u0634\u0648\u062f.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"87,1,1,2,0\"><b data-path-to-node=\"87,1,1,2,0\" data-index-in-node=\"0\">RFM:<\/b> \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u06cc \u06a9\u0647 \u067e\u0646\u062c\u0634\u0646\u0628\u0647\u200c\u0647\u0627 \u0645\u06cc\u200c\u0622\u06cc\u0646\u062f \u0648 \u0627\u0631\u0633\u0627\u0644 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0631\u0632\u0631\u0648 \u0645\u06cc\u0632 \u0642\u0628\u0644 \u0627\u0632 \u067e\u0631 \u0634\u062f\u0646.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h3 data-path-to-node=\"88\">\u06f5.\u06f3. \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc B2B \u0648 \u062e\u062f\u0645\u0627\u062a\u06cc<\/h3>\n<ul data-path-to-node=\"89\">\n<li>\n<p data-path-to-node=\"89,0,0\"><b data-path-to-node=\"89,0,0\" data-index-in-node=\"0\">\u0686\u0627\u0644\u0634:<\/b> \u0686\u0631\u062e\u0647 \u0641\u0631\u0648\u0634 \u0637\u0648\u0644\u0627\u0646\u06cc\u060c \u0627\u0631\u0632\u0634 \u0628\u0627\u0644\u0627\u06cc \u0647\u0631 \u0645\u0634\u062a\u0631\u06cc.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"89,1,0\"><b data-path-to-node=\"89,1,0\" data-index-in-node=\"0\">\u0631\u0627\u0647\u06a9\u0627\u0631 \u0644\u0698\u06cc\u0648\u0646:<\/b><\/p>\n<ul data-path-to-node=\"89,1,1\">\n<li>\n<p data-path-to-node=\"89,1,1,0,0\"><b data-path-to-node=\"89,1,1,0,0\" data-index-in-node=\"0\">\u0645\u062d\u062a\u0648\u0627:<\/b> \u0627\u0631\u0633\u0627\u0644 \u06af\u0632\u0627\u0631\u0634\u200c\u0647\u0627\u06cc \u0627\u062e\u062a\u0635\u0627\u0635\u06cc \u0635\u0646\u0639\u062a \u0628\u0631\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648\u0641\u0627\u062f\u0627\u0631.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"89,1,1,1,0\"><b data-path-to-node=\"89,1,1,1,0\" data-index-in-node=\"0\">\u0627\u062a\u0648\u0645\u0627\u0633\u06cc\u0648\u0646:<\/b> \u06cc\u0627\u062f\u0622\u0648\u0631\u06cc \u062a\u0645\u062f\u06cc\u062f \u0642\u0631\u0627\u0631\u062f\u0627\u062f \u06cc\u0627 \u0633\u0631\u0648\u06cc\u0633 \u062f\u0648\u0631\u0647\u200c\u0627\u06cc \u0627\u0632 \u0637\u0631\u06cc\u0642 \u067e\u06cc\u0627\u0645\u06a9 \u0648 \u0627\u06cc\u0645\u06cc\u0644.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"89,1,1,2,0\"><b data-path-to-node=\"89,1,1,2,0\" data-index-in-node=\"0\">\u0627\u0645\u062a\u06cc\u0627\u0632:<\/b> \u067e\u0627\u062f\u0627\u0634 \u062f\u0627\u062f\u0646 \u0628\u0647 \u0631\u0641\u062a\u0627\u0631\u0647\u0627\u06cc\u06cc \u0645\u062b\u0644 \u00ab\u0645\u0639\u0631\u0641\u06cc \u0647\u0645\u06a9\u0627\u0631\u00bb (Referral) \u06a9\u0647 \u062f\u0631 B2B \u0628\u0633\u06cc\u0627\u0631 \u062d\u06cc\u0627\u062a\u06cc \u0627\u0633\u062a.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h2 data-path-to-node=\"91\"><span class=\"ez-toc-section\" id=\"%D9%88%D9%81%D8%A7%D8%AF%D8%A7%D8%B1%DB%8C_%D8%B3%D8%A7%D8%AE%D8%AA%D9%86%DB%8C_%D8%A7%D8%B3%D8%AA%D8%8C_%D9%86%D9%87_%D8%AE%D8%B1%DB%8C%D8%AF%D9%86%DB%8C\"><\/span>\u0648\u0641\u0627\u062f\u0627\u0631\u06cc \u0633\u0627\u062e\u062a\u0646\u06cc \u0627\u0633\u062a\u060c \u0646\u0647 \u062e\u0631\u06cc\u062f\u0646\u06cc<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-path-to-node=\"92\">\u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc (CRR)\u060c \u0646\u0645\u0631\u0647 \u0646\u0647\u0627\u06cc\u06cc \u06a9\u0627\u0631\u0646\u0627\u0645\u0647 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 \u0634\u0645\u0627\u0633\u062a. \u0627\u0641\u0632\u0627\u06cc\u0634 \u0627\u06cc\u0646 \u0646\u0631\u062e\u060c \u0646\u06cc\u0627\u0632\u0645\u0646\u062f \u062a\u063a\u06cc\u06cc\u0631 \u0646\u06af\u0627\u0647 \u0627\u0632 \u00ab\u0645\u0639\u0627\u0645\u0644\u0647\u00bb \u0628\u0647 \u00ab\u0631\u0627\u0628\u0637\u0647\u00bb \u0627\u0633\u062a. \u062a\u062e\u0641\u06cc\u0641\u200c\u0647\u0627 \u0645\u0627\u0646\u0646\u062f \u0645\u0633\u06a9\u0646\u200c\u0647\u0627\u06cc \u0642\u0648\u06cc \u0639\u0645\u0644 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u061b \u062f\u0631\u062f\u0650 \u0641\u0631\u0648\u0634\u0650 \u067e\u0627\u06cc\u06cc\u0646 \u0631\u0627 \u0645\u0648\u0642\u062a\u0627\u064b \u0633\u0627\u06a9\u062a \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u060c \u0627\u0645\u0627 \u0627\u06af\u0631 \u0645\u062f\u0627\u0648\u0645 \u0645\u0635\u0631\u0641 \u0634\u0648\u0646\u062f\u060c \u0628\u062f\u0646\u0650 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 (\u0645\u0634\u062a\u0631\u06cc) \u0628\u0647 \u0622\u0646\u200c\u0647\u0627 \u0645\u0639\u062a\u0627\u062f \u0634\u062f\u0647 \u0648 \u062f\u06cc\u06af\u0631 \u0628\u0647 \u062f\u0648\u0632\u0647\u0627\u06cc \u0645\u0639\u0645\u0648\u0644\u06cc \u0648\u0627\u06a9\u0646\u0634 \u0646\u0634\u0627\u0646 \u0646\u0645\u06cc\u200c\u062f\u0647\u062f.<\/p>\n<p data-path-to-node=\"93\">\u0628\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0627\u0635\u0648\u0644 <b data-path-to-node=\"93\" data-index-in-node=\"19\">\u0639\u0644\u0648\u0645 \u0631\u0641\u062a\u0627\u0631\u06cc<\/b> (\u0645\u062b\u0644 \u0639\u0645\u0644 \u0645\u062a\u0642\u0627\u0628\u0644\u060c \u0632\u06cc\u0627\u0646\u200c\u06af\u0631\u06cc\u0632\u06cc \u0648 \u0627\u062b\u0631 \u0632\u06cc\u06af\u0627\u0631\u0646\u06cc\u06a9) \u0648 \u0628\u0647\u0631\u0647\u200c\u06af\u06cc\u0631\u06cc \u0627\u0632 <b data-path-to-node=\"93\" data-index-in-node=\"90\">\u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc\u200c\u0647\u0627\u06cc \u062f\u0627\u062f\u0647\u200c\u0645\u062d\u0648\u0631<\/b> (\u0645\u0627\u0646\u0646\u062f \u067e\u0644\u062a\u0641\u0631\u0645 \u0644\u0698\u06cc\u0648\u0646\u060c \u062a\u062d\u0644\u06cc\u0644 RFM \u0648 \u0627\u062a\u0648\u0645\u0627\u0633\u06cc\u0648\u0646 n8n)\u060c \u0634\u0645\u0627 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0633\u06cc\u0633\u062a\u0645 \u0627\u06cc\u0645\u0646\u06cc \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u062a\u0627\u0646 \u0631\u0627 \u062a\u0642\u0648\u06cc\u062a \u06a9\u0646\u06cc\u062f. \u0634\u0645\u0627 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u06cc \u0628\u0633\u0627\u0632\u06cc\u062f \u06a9\u0647 \u0646\u0647 \u0628\u0647 \u062e\u0627\u0637\u0631 \u0642\u06cc\u0645\u062a\u060c \u0628\u0644\u06a9\u0647 \u0628\u0647 \u062e\u0627\u0637\u0631 \u00ab\u062d\u0633 \u062e\u0648\u0628\u00bb\u060c \u00ab\u0631\u0627\u062d\u062a\u06cc\u00bb \u0648 \u00ab\u062a\u0639\u0644\u0642 \u062e\u0627\u0637\u0631\u00bb \u0628\u0627 \u0634\u0645\u0627 \u0645\u06cc\u200c\u0645\u0627\u0646\u0646\u062f.<\/p>\n<p data-path-to-node=\"94\">\u0628\u0631\u0627\u06cc \u0645\u062f\u06cc\u0631\u0627\u0646\u06cc \u0645\u0627\u0646\u0646\u062f \u00ab\u0645\u06cc\u0646\u0627\u00bb \u06a9\u0647 \u0628\u0647 \u062f\u0646\u0628\u0627\u0644 \u0627\u062b\u0628\u0627\u062a ROI \u0647\u0633\u062a\u0646\u062f\u060c \u0648 \u0628\u0631\u0627\u06cc \u0635\u0627\u062d\u0628\u0627\u0646 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u06cc \u0645\u0627\u0646\u0646\u062f \u00ab\u0639\u0631\u0641\u0627\u0646\u00bb \u06a9\u0647 \u0628\u0647 \u062f\u0646\u0628\u0627\u0644 \u0631\u0627\u0647\u06a9\u0627\u0631\u0647\u0627\u06cc \u0639\u0645\u0644\u06cc \u0648 \u062e\u0648\u062f\u06a9\u0627\u0631 \u0645\u06cc\u200c\u06af\u0631\u062f\u0646\u062f\u060c \u067e\u06cc\u0627\u0645 \u0631\u0648\u0634\u0646 \u0627\u0633\u062a: <b data-path-to-node=\"94\" data-index-in-node=\"154\">\u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u0628\u0627 \u062f\u0627\u062f\u0647 \u0628\u0634\u0646\u0627\u0633\u06cc\u062f\u060c \u0628\u0627 \u0631\u0648\u0627\u0646\u0634\u0646\u0627\u0633\u06cc \u062f\u0631\u06af\u06cc\u0631 \u06a9\u0646\u06cc\u062f \u0648 \u0628\u0627 \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc \u062d\u0641\u0638 \u06a9\u0646\u06cc\u062f.<\/b><\/p>\n<h3 data-path-to-node=\"95\">\u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0645\u0637\u0627\u0644\u0639\u0647 \u0628\u06cc\u0634\u062a\u0631 (\u0645\u0646\u0627\u0628\u0639 \u062f\u0627\u062e\u0644\u06cc \u0644\u0698\u06cc\u0648\u0646)<\/h3>\n<ul data-path-to-node=\"97\">\n<li>\n<p data-path-to-node=\"97,0,0\">\u0628\u0631\u0627\u06cc \u062a\u0633\u0644\u0637 \u0628\u0631 \u0645\u062f\u0644\u200c\u0647\u0627\u06cc \u062a\u062d\u0644\u06cc\u0644:(https:\/\/legion.tools\/resources\/blog\/what-is-rfm\/)<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"97,1,0\">\u0628\u0631\u0627\u06cc \u06cc\u0627\u062f\u06af\u06cc\u0631\u06cc \u062a\u06a9\u0646\u06cc\u06a9\u200c\u0647\u0627\u06cc \u0628\u0627\u0632\u06cc\u200c\u0633\u0627\u0632\u06cc: <a class=\"ng-star-inserted\" href=\"https:\/\/legion.tools\/resources\/blog\/how-to-use-gamification-in-loyalty-club\/\" target=\"_blank\" rel=\"noopener\" data-hveid=\"33\">\u0686\u0637\u0648\u0631 \u0627\u0632 \u06af\u06cc\u0645\u06cc\u0641\u06cc\u06a9\u06cc\u0634\u0646 \u062f\u0631 \u0628\u0627\u0634\u06af\u0627\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u0645\u061f<\/a><\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"97,2,0\">\u0628\u0631\u0627\u06cc \u062f\u0631\u06a9 \u0632\u06cc\u0631\u0633\u0627\u062e\u062a \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647:<a class=\"ng-star-inserted\" href=\"https:\/\/legion.tools\/resources\/blog\/what-is-cem\/\" target=\"_blank\" rel=\"noopener\" data-hveid=\"34\">\u0645\u062f\u06cc\u0631\u06cc\u062a \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc (CEM) \u0686\u06cc\u0633\u062a\u061f<\/a><\/p>\n<\/li>\n<\/ul>\n<p data-path-to-node=\"98\">\n","protected":false},"excerpt":{"rendered":"<p>\u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0627\u0645\u0631\u0648\u0632\u060c \u0628\u0627\u06cc\u062f \u0644\u0628\u0627\u0633 \u0634\u06a9\u0627\u0631 \u0631\u0627 \u0627\u0632 \u062a\u0646\u062a\u0627\u0646 \u062f\u0631\u0628\u06cc\u0627\u0648\u0631\u06cc\u062f \u0648 \u0644\u0628\u0627\u0633 \u0628\u0627\u063a\u0628\u0627\u0646\u06cc \u0628\u0647 \u062a\u0646 \u06a9\u0646\u06cc\u062f! \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0633\u0646\u062a\u06cc\u060c \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627 \u0628\u06cc\u0634\u062a\u0631 \u067e\u0648\u0644\u0634\u0627\u0646 \u0631\u0627 \u0635\u0631\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0648 \u062c\u0630\u0628 \u0645\u0634\u062a\u0631\u06cc \u062c\u062f\u06cc\u062f \u0645\u06cc\u200c\u06a9\u0631\u062f\u0646\u062f\u061b \u0627\u0645\u0627 \u0628\u0627 \u0628\u0627\u0644\u0627 \u0631\u0641\u062a\u0646 \u0647\u0632\u06cc\u0646\u0647 \u062c\u0630\u0628 \u0645\u0634\u062a\u0631\u06cc (CAC) \u062f\u06cc\u06af\u0631 \u0627\u06cc\u0646 \u06a9\u0627\u0631 \u0627\u0635\u0644\u0627\u064b \u0628\u0647\u200c\u0635\u0631\u0641\u0647 \u0646\u06cc\u0633\u062a. \u2b50 \u0628\u0647\u200c\u062c\u0627\u06cc\u0634\u060c \u0628\u0627\u06cc\u062f \u0631\u0648\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0645\u0634\u062a\u0631\u06cc (CRR) \u0648\u0642\u062a \u0628\u06af\u0630\u0627\u0631\u06cc\u062f\u061b [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-247402","post","type-post","status-publish","format-standard","hentry","category-customer-loyalty-programs"],"acf":[],"_links":{"self":[{"href":"https:\/\/legion.tools\/resources\/blog\/wp-json\/wp\/v2\/posts\/247402","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/legion.tools\/resources\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/legion.tools\/resources\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/legion.tools\/resources\/blog\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/legion.tools\/resources\/blog\/wp-json\/wp\/v2\/comments?post=247402"}],"version-history":[{"count":7,"href":"https:\/\/legion.tools\/resources\/blog\/wp-json\/wp\/v2\/posts\/247402\/revisions"}],"predecessor-version":[{"id":247424,"href":"https:\/\/legion.tools\/resources\/blog\/wp-json\/wp\/v2\/posts\/247402\/revisions\/247424"}],"wp:attachment":[{"href":"https:\/\/legion.tools\/resources\/blog\/wp-json\/wp\/v2\/media?parent=247402"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/legion.tools\/resources\/blog\/wp-json\/wp\/v2\/categories?post=247402"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/legion.tools\/resources\/blog\/wp-json\/wp\/v2\/tags?post=247402"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}